The Rockin' HIT Sales Briefing (2-Min Trailer)
Rockin' HIT Sales Podcast
Rockin’ HIT Sales cuts through the noise of Health IT go-to-market with real conversations about how deals actually get done in healthcare.
Hosted by David Hacker from Elevate HIT Sales, the podcast features healthcare executives, policymakers, and industry operators sharing firsthand insight on pilots, governance, risk, and scaling inside provider organizations. New episodes drop every two weeks, with a short break around VIVE & HIMSS. Listen wherever you get your podcasts—Spotify, Apple Podcasts, YouTube, and all major platforms.
Rockin' HIT Sales Episode Catalog
Standards That Scale: Building healthcare AI that’s testable, reliable, and safe with Guest Ram Sriram
Why do AI measurements and standards matter more than models? Ram explains in this episode.
Released: April 22, 2026
Inside GPOs: How Health IT Actually Gets Evaluated and Purchased with Guest James Ludwig
How do GPO's review digital health solutions? James pulls back the curtain and provides the answers.
Released: April 8, 2026
How CFOs Evaluate Health IT: Value, Risk, and the Business Case That Wins with Guest Robin Damschroder
Want to know how financial leaders assess HIT investments? Robin breaks down that process.
Released: March 25, 2026
Interoperability, AI, and Policy: What Health IT Builders Need to Know Now with Guest Steve Posnack
Why Health IT Pilots Fail to Scale: How to Design Ones That Do with Guest Dr. Barry Katzen
Why do so many Health IT pilots succeed on paper—but never scale? Dr. Katzen unpacks this topic.
Released: February 11, 2026







